REDWOOD CITY, California, October 8, 2021 / PRNewswire / – Poshmark, Inc. (Nasdaq: POSH), a leading social marketplace for new and used style for women, men, kids, pets, home and more, announced today product innovations and a newly created team dedicated to supporting its millions of sellers across the United States, Canada, Australia and India. At its annual community conference, PoshFest, Poshmark unveiled its vision of how it will become the number one destination for vendors around the world. This includes a suite of seller-centric innovations that bring insight and personalization to the online and large-scale in-store retail experience. The company is also named co-founder, Tracy Sun, its Senior Vice President of Seller Experience, a new role dedicated to serving Poshmark’s diverse and engaged seller community. Through these investments, Poshmark makes it easier for sellers to interact with more buyers and buyers, which in turn enables them to build better businesses in an ever-changing retail ecosystem.
“Our community of salespeople has changed over the past ten years with many developments far beyond occasional sales to achieve new levels of success, and we are committed to fueling their ambition and their growth aspirations”, said Manish chandra, Founder and CEO of Poshmark. “Putting a pioneer at the forefront of the seller experience is paramount, ensuring cutting edge technology and strong support for our sellers. I can’t think of anyone more ready for the job than our co-founder, Tracy Sun. His passion for the community drives his vision and we look forward to helping our sellers reach new levels of growth with this next iteration of the Poshmark experience. “
Poshmark’s new Seller Experience team is focused on supporting and innovating sellers at all levels – from casual sellers to large boutiques and brands – to ensure that anyone looking to sell on Poshmark can quickly and easily get a closet online and, depending on their motivations, grow and evolve over time. The product launches announced today – My Shoppers and Closet Insights – are transforming the seller experience by providing them with powerful customer and closet insights, similar to capabilities typically reserved for large-scale retailers, thereby helping their businesses. to reach new levels.
My buyers: Poshmark launched My Shoppers, a revolutionary customer service feature that is Poshmark’s version of the world’s most skilled in-store retail associate. Just as an in-store retail associate can interact with a potential customer – from suggesting relevant products to personal style based on what a shopper views or likes, My Shoppers allows sellers to apply the same highly personalized experience. online and at scale. With My Shoppers, sellers can first identify and then close compelling leads with razor sharp precision, all in one tool. Fully backed by social commerce, sellers can move quickly and easily through the sales funnel, whether it’s sending out promotional discounts or personalizing merchandise. My Shoppers makes it easier than ever to interact with shoppers and turn them into shoppers.
Cupboard overview: The company also introduced Closet Insights, a dynamic dashboard that provides sellers with valuable real-time inventory and sales data. Closet Insights enables salespeople to easily and effectively understand business performance over time to inform strategy, leverage relevant tools to drive action, and improve sales.
“Our salespeople are the heart and soul of the Poshmark community and we are committed to helping them thrive every step of the way, whether it’s an individual selling in their spare time or more. big brand looking to adopt a circular model, “said Tracy Sun, co-founder and senior vice president of seller experience at Poshmark. “We want to empower everyone to participate in the digital economy by simplifying and facilitating online selling and in doing so, revolutionize the entire e-commerce experience as we know it. We believe that the future of shopping is in the hands of millions of people. of people looking for a simple, social and sustainable way to shop and we want to be their number one destination. ”
These new innovations for sellers follow a host of features released over the past year designed to improve seller productivity and scalability: Bulk Sell Actions, which enable sellers to share quickly and efficiently lists, change wardrobe-wide prices, and run multiple offers. to those who love both; Listing Videos, which offers the possibility of embedding short videos in lists; Style Tags, which allow users to shop by trend and improve buyer discovery and matching; and Seller Discounted Shipping, which gives sellers the ability to adjust the shipping price to help close the sale.
Poshmark is a leading social marketplace for new and used style for women, men, kids, pets, home and more. By combining the human connection of physical shopping with the advantages of scale, ease and selection of e-commerce, Poshmark makes buying and selling simple, social and sustainable. Its community of over 80 million registered users across the United States, Canada, Australia and India, is the engine of the future of commerce while promoting more sustainable consumption. For more information, please visit www.poshmark.com, and for company news and announcements, please visit investors.poshmark.com. You can also find Poshmark on Instagram, Facebook, Twitter, TIC Tac, Pinterest, Youtube, and Snapchat.