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New value: Talenthouse.com launches a money management platform

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PRESS RELEASE

Ad hoc announcement in accordance with art. 53 SIX listing rules

Talenthouse.com, a platform operated by a New Value AG holding company, launches ElloU, a money management platform for 14 million members of its creative community

Baar, December 7, 2021

New SA Value, through its investment in Talenthouse.com, a leading global platform connecting creatives, brands and celebrities, today announces the launch of ElloU, a money management platform for creatives. Initially, ElloU is launched in Europe but will be deployed worldwide.

ElloU is adapted to creatives and their needs, to fill this void left by traditional financial companies. It is a contextual fund management platform that aims to eliminate friction and fees, speed up payments, and give creatives access to services, such as fund management services, insurance and accounting, which New Value’s portfolio companies are best placed to provide. given their in-depth understanding of how creatives work and their earning potential.

Creatives face slow payments, high exchange fees, expensive and rationed credit, limited access to investment services, and high fees across the board.

Creatives are poorly served by traditional financial organizations. Due to various factors, such as volatile monthly income, creatives tend to pay higher fees and not have the same access to financial services as other demographic groups. For example, a study by Demos in the UK found that almost four in ten self-employed workers (39%) have been refused a financial product in the past five years, which makes them twice as likely to turn to payday lenders than salaried workers1.

Debit card, domestic and international payments, three subscription packages for accounts

The initial product offering, which mainly consists of a bank account, debit card, national and international payments, comes in three subscription packages – one free account, one account at 5 euros per month and one at 10 euros per month – with different service levels and benefits. It is deployed on platforms operated by portfolio

1 Demos, “The Liquidity Trap: Financial Experience and Inclusion in the Liquid Workforce”

New Value AG companies in Europe in the coming months, with the launch of these services to its community in the UK and US before summer 2022, and new territories in the second half of the year.

ElloU is a regulated banking solution, delivered in partnership with Bank as a Service (BaaS) platforms.

In order to quickly launch and provide fully regulated accounts and payments, Talenthouse Ltd. has partnered with established BaaS platforms, such as Vodeno and Aion Bank for the European launch, which provide the technology and compliance capabilities that underpin the platform.

Clare McKeeve, CEO of Talenthouse, comments: “We are delighted to be able to launch ElloU, our vertical banking solution optimized for the needs of our 14 million members. The first iteration of ElloU gives creatives in Europe access to cheaper, faster payment services and simpler, but we “We will expand the offering over time to cover the full range of financial and business needs of creatives – as well as to expand globally. massive utility and loyalty of our creative audience, whose banking needs are so often overlooked. As such, this is one of those real win-win situations that we are confident will generate significant value for all stakeholders on our platforms. ”

About Talenthouse

Talenthouse.com, a platform operated by a New Value AG holding company, is a creative powerhouse. New Value, through its investments, aims to federate the creative community platforms of Talenthouse, EyeEm, Ello, Zooppa and Jovoto. The companies in New Value’s portfolio are radically innovating the way creative content is generated through their proprietary technology and, more importantly, providing opportunities for creatives globally to prosper economically and socially across all platforms.

For more information on Talenthouse, please visit www.talenthouse.com

About New Value SA

New Value, listed on the SIX Swiss Exchange, invests directly in private companies with above-average growth and market potential. The focus is on companies in the area of ​​digital business models. New Value is committed to active value management with the aim of further developing its holdings and thus increasing their value.

Stock Exchange listing

SIX Swiss Exchange (www.six-group.com)

Stock symbol

NEWN (CH)

Security number

1,081,986

IS IN

CH0010819867

Contact

New Value AG, Zugerstrasse 8a, CH-6340 Baar, Switzerland

Investor Relations: Scott Lanphere

[email protected]

Press relations: Brigitte Kaps

Telephone +41 43 344 38 38 or Mob +41 79 289 2042

[email protected]

Information /

downloads

www.newvalue.ch

Disclaimer

This press release is for informational purposes and does not constitute an offer to sell, or a solicitation or advertisement to buy shares of New Value AG in any jurisdiction. This press release does not constitute a prospectus within the meaning of Articles 35 et seq. of the Federal Financial Services Act. This prospectus should be published exclusively for the purpose of listing New Value AG shares on the SIX Swiss Exchange and will be available electronically and free of charge after its publication. This prospectus will not be published for the purpose of a share offering.

This press release and the information it contains are not being distributed in the United States of America, Australia, Canada, Japan or the European Economic Area and should not be distributed in or to such countries or through publications for general distribution in these countries. .

In the United Kingdom, this press release is directed only to (i) investment professionals falling under section 19 (5) of the Financial Services and Markets Act 2000 (Financial Promotion) Order 2005 (the “Order”) ), or (ii) wealthy entities and other persons to whom they may be legally disclosed, falling under Article 49 (2) (a) to (d) of the Ordinance.

This press release contains forward-looking statements such as projections, forecasts and estimates. These forward-looking statements are subject to certain risks and uncertainties which may cause actual results, performance or events to differ materially from those anticipated in this press release. The forward-looking statements contained in this press release are based on the opinions and assumptions of New Value AG as of that date and New Value AG assumes no obligation to update or revise this press release.

Disclaimer

New SA Value published this content on 06 December 2021 and is solely responsible for the information it contains. Distributed by Public, unedited and unmodified, on 06 December 2021 20:31:08 UTC.

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